Calculate Your Assessment

The Tourism Assessment is based on your California gross receipts from the most current available year-end revenue data. The Tourism Assessment Program monitors the year-end dates reported to verify that a company is reporting consistently.

Calculate your Assessment online now

Assessment Rate

The current assessment rate is $650.00 per one million dollars of travel and tourism revenue.

Note: The assessment rate on any revenues earned prior to 2006 is $450.00 per million travel and tourism revenue.

Percentage of Tourism

The percentage of tourism is determined by each business location. If your business does any marketing surveys or keeps records of guests or customers, these numbers can be used to determine the percentage of tourism. The business can use any method to determine the percentage of revenue from tourism, but may be required by the Office of Tourism to provide the documentation of the findings if the percentages are inconsistent with numbers reported in the given area.

If your business is a hotel or motel, it should be claiming between 70% and 100% travel and tourism revenue. A hotel or motel is included in the Accommodations Industry Segment and derives the majority of income from travelers and tourist, unless it is a residential hotel.

If your business is located near a tourist attraction, a convention center, freeway or highway, hotel or motel, a California Welcome Center or in themed shopping areas or outlet malls, your business probably derives revenue from tourism. The applicable percentage of tourism is relative to the distance to the site that attracts the tourist or travelers.

The Office of Tourism has averages for some tourist areas in California.