01/01/2009 - Ongoing
12/11/2009 - Submission
$0 - No cost
What’s New in California is a quarterly round-up that highlights new California travel products and events and is targeted to the media. Appropriate items for consideration include new attractions, new hotels, major renovations, new trail brochures or special themed guides, museum exhibitions and galleries, etc. We do not report on recurring events, new retail stores, restaurants, vacation packages or new editions of vacation guides.
Maximize your domestic and international media relations efforts and increase visibility for your destination, accommodation or attraction by being a part of CTTC’s quarterly publication.
- Keep your destination, accommodation or attraction top-of-mind among domestic and international travel and lifestyle journalists.
- What’s New in California is distributed to 3,500 key domestic and international media and translated for key markets.
CTTC continues to utilize a variety of resources to determine ROI for CTTC-driven articles including PRTrak and clipping services.
There is no fee to submit for the publication.
What’s New in California is distributed to media four times a year.
Submissions for the Spring 2010 issue are due December 11, 2009.
Below you will find some documents that our Program Managers feel will help you to better understand this program. These documents are for information purposes and may or may not be needed for participation in the program.
Below you will find some links that our Program Managers feel will help you to better understand this program. Please be aware that these links will navigate you to an outside business or entity, and California Travel and Tourism Commission is not responsible for the information contained within these external resources.