Golf California 2010
Contacts
Robert Kaufman
eglglf@yahoo.com
415-721-0558

Amanda Font
afont@visitcalifornia.com
916-319-5406

John Thompson
jt@travel4golf.net
916-683-3937

Milestone Dates
01/01/2009 -  Ongoing
11/20/2009 -  Submission

Fees
$600 -  $16,800

Description
CALIFORNIA GOLF provides advertising, golf package distribution, sponsorship and promotional opportunities to capitalize on the lucrative golf travel industry including:
  • Dedicated California Golf Guide (Best of California Golf), distributed at consumer golf shows, golf retail outlets, tradeshows targeting domestic and international tour operators, and high-end charity and corporate events nationwide
  • Full, half and quarter page print opportunities
  • Online exposure on visitcalifornia.com/golf, travel4golf.net, and through bi-monthly e-newsletters
  • Press opportunities via CTTC press releases and media events
  • Assistance in creating and marketing golf travel packages
  • Exposure at consumer golf shows (2009 Schedule)

Background/Accomplishments
Since 2003, California Golf has reached over 20 million people through innovative, cost-effective programs. From a 13-episode television series viewed world-wide, to complete golf course guides distributed through the Red Carpet Clubs in airports both internationally and nationally, the California Golf Program has delivered results.
 
“Wow, we've got a database of nearly 4,500 golfers now in our first show!”
- Bay Area CVB Director

Partner Benefits
Excellent resource for DMO’s, travel companies, resorts, golf courses, and small business with an interest in:
  • Quality time with the highly-prized group and individual golfers
  • Assistance in creating and marketing golf packages
  • Creating a golfer database
  • Reaching over 20,000 travel agents

Details
Best of California Golf (electronic and print) Print Version 
  • 40,000 printed units with readership of over 200,000
  • 8.5 x 11
  • Four-color
  • Saddle-stitched

The Best of California Golf is distributed throughout the United States and Canada, through high-end charity events and corporate events as well as select CTTC shows and offices. The guide is also distributed at  California Welcome Center’s, consumer golf shows, golf resorts, and golf tournaments (including the 2010 U.S. Open in Pebble Beach). 

The electronic version of The Best of California Golf can be found at visitcalifornia.com/golf, travel4golf.net, and other partner web sites.

Premium exposure: travel4golf.net and partner web sites

Upgrades: visitcalifornia.com/golf 

Press Opportunities

  • Press release opportunities through CTTC media outlets
  • Story pitches at selected CTTC media events

Golf Travel Package Assistance

  • Help in creating travel packages
  • Assistance in marketing golf travel packages to the travel market

Travel4Golf E-Blasts and Newsletters

  • Targeted e-blasts that can be segmented by demographics, location and frequency of travel
  • Bi-monthly newsletters

Metrics
With 74% of travelers now using the Web to help research their vacations, inclusions in our golf program will increase traffic to your site, as well as provide you with thousands of contacts so you can talk directly to golfers.

Fee Details

Fees range from $600 - $16,800. 

See attachment for 2010 Golf Marketing Programs and associated advertising costs.

Key Dates
Guide reservations for 2010 - 11/20/09.
Web and marketing opportunities are open year-round.
 

Below you will find some documents that our Program Managers feel will help you to better understand this program. These documents are for information purposes and may or may not be needed for participation in the program.

Below you will find some links that our Program Managers feel will help you to better understand this program. Please be aware that these links will navigate you to an outside business or entity, and California Travel and Tourism Commission is not responsible for the information contained within these external resources.

Slide Show
Photos
Videos
Contacts
Robert Kaufman
eglglf@yahoo.com
415-721-0558

Amanda Font
afont@visitcalifornia.com
916-319-5406

John Thompson
jt@travel4golf.net
916-683-3937

Milestone Dates
01/01/2009 -  Ongoing
11/20/2009 -  Submission

Fees
$600 -  $16,800

Description
CALIFORNIA GOLF provides advertising, golf package distribution, sponsorship and promotional opportunities to capitalize on the lucrative golf travel industry including:
  • Dedicated California Golf Guide (Best of California Golf), distributed at consumer golf shows, golf retail outlets, tradeshows targeting domestic and international tour operators, and high-end charity and corporate events nationwide
  • Full, half and quarter page print opportunities
  • Online exposure on visitcalifornia.com/golf, travel4golf.net, and through bi-monthly e-newsletters
  • Press opportunities via CTTC press releases and media events
  • Assistance in creating and marketing golf travel packages
  • Exposure at consumer golf shows (2009 Schedule)

Background/Accomplishments
Since 2003, California Golf has reached over 20 million people through innovative, cost-effective programs. From a 13-episode television series viewed world-wide, to complete golf course guides distributed through the Red Carpet Clubs in airports both internationally and nationally, the California Golf Program has delivered results.
 
“Wow, we've got a database of nearly 4,500 golfers now in our first show!”
- Bay Area CVB Director

Partner Benefits
Excellent resource for DMO’s, travel companies, resorts, golf courses, and small business with an interest in:
  • Quality time with the highly-prized group and individual golfers
  • Assistance in creating and marketing golf packages
  • Creating a golfer database
  • Reaching over 20,000 travel agents

Details
Best of California Golf (electronic and print) Print Version 
  • 40,000 printed units with readership of over 200,000
  • 8.5 x 11
  • Four-color
  • Saddle-stitched

The Best of California Golf is distributed throughout the United States and Canada, through high-end charity events and corporate events as well as select CTTC shows and offices. The guide is also distributed at  California Welcome Center’s, consumer golf shows, golf resorts, and golf tournaments (including the 2010 U.S. Open in Pebble Beach). 

The electronic version of The Best of California Golf can be found at visitcalifornia.com/golf, travel4golf.net, and other partner web sites.

Premium exposure: travel4golf.net and partner web sites

Upgrades: visitcalifornia.com/golf 

Press Opportunities

  • Press release opportunities through CTTC media outlets
  • Story pitches at selected CTTC media events

Golf Travel Package Assistance

  • Help in creating travel packages
  • Assistance in marketing golf travel packages to the travel market

Travel4Golf E-Blasts and Newsletters

  • Targeted e-blasts that can be segmented by demographics, location and frequency of travel
  • Bi-monthly newsletters

Metrics
With 74% of travelers now using the Web to help research their vacations, inclusions in our golf program will increase traffic to your site, as well as provide you with thousands of contacts so you can talk directly to golfers.

Fee Details

Fees range from $600 - $16,800. 

See attachment for 2010 Golf Marketing Programs and associated advertising costs.

Key Dates
Guide reservations for 2010 - 11/20/09.
Web and marketing opportunities are open year-round.
 


Documents
Below you will find some documents that our Program Managers feel will help you to better understand this program. These documents are for information purposes and may or may not be needed for participation in the program.


Links
Below you will find some links that our Program Managers feel will help you to better understand this program. Please be aware that these links will navigate you to an outside business or entity, and California Travel and Tourism Commission is not responsible for the information contained within these external resources.